Book Reviews
The Shelf
This Is Marketing — Seth Godin
Though Godin has good intentions, This Is Marketing missing the mark in execution.
Lifespan — David Sinclair with Matthew LaPlante
In Lifespan Dr. Sinclair dives into the biological depths of aging research and gives us a glimpse at what the future may hold for living longer and healthier lives.
The Great Money Reset — Jill Schlensinger
The Great Money Reset by Jill Schlesinger offers a 10-step guide for those nearing retirement to transition out of the office and into retirement.
Shoe Dog — Phil Knight
In this candid memoir, Nike founder Phil Knight pulls back the curtain on the early days of Nike and how him and his team of sneaker heads built a brand and culture that transcends sports.
Think Again — Adam Grant
In an age of constant information, digital insulation, and being spoon-fed what to think, Adam Grant argues that the true test of intelligence is our ability to let go of preconceived notions, challenge our opinions, and look at being wrong as a good thing.
Four Thousand Weeks — Oliver Burkeman
In Four Thousand Weeks, Burkeman explores our modern-day concept of time and argues for the importance of developing a healthy relationship with it, rather than continuing to try to control and optimize it.
Pappyland — Wright Thompson
In Pappyland, Wright Thompson rides along with Julian Van Winkle III on his journey to preserve the taste of his family’s world-class bourbon.
The Creative Act: A Way of Being - Rick Rubin
The Creative Act: A Way of Being offers observations and ponderings about the creative process from nurturing ideas to experimenting to editing to, ultimately, letting our creation into the world.